What to do once you have a mobile site
Posted: January 16, 2012 Filed under: Mobile Websites | Tags: fort wayne mobile, mobile marketing, mobile phone, mobile phones, mobile sites, mobile websites, offline business Comments OffOnce you have a mobile website, you will have to decide where you will put it. There are basically two options available to you:
1) Place the mobile site on a folder underneath your website, such as: MySite.com/mobile
2) Place the mobile site on an entirely different domain, preferably a “mobi”: MySite.mobi
You can certainly do whatever you want, but I have chosen to build the mobile websites on separate domains. (In either case, people will be visiting the main website first, and then mobile users will be redirected to the mobile site, so don’t worry about that)
Here are a few reasons why I feel this is the best way to go:
1) Mobi domains can be purchased rather inexpensively (currently $7 apiece). That’s cheap!
2) Makes redirecting easier. We will discuss this later, but having a separate domain makes this incredibly easier.
3) Allows you to market each domain separately. This is something that will become more and more valuable as mobile marketing continues to evolve.
4) Gives you additional “virtual real estate”. Showing the search engines that you, or your client’s business has its own mobile website certainly is not going to hurt!
5) This is something many big companies are doing. And if you want to stay ahead of the curve, you want to do this!
