What to do during your site’s design
Posted: January 16, 2012 Filed under: Mobile Websites | Tags: fort wayne mobile, mobile phone, mobile phones, mobile websites, offline business Comments OffSo now it is time to start thinking about how we are going to build our mobile website. Before we go any further, there are a few things I would like you to keep in your mind in regards to building effective mobile websites:
The site needs to be simple. Mobile users tend to want information much faster than a typical computer-based web surfer. The phone screen is small, and there is only room for the most important information.
The site should offer clear information regarding contacting the business. One of the most common reasons someone would search for a business on a phone is to find the business. You will want to make sure you do everything you can to have this clearly stand out.
Present the main business message quickly. The attention span of the mobile user can be quite short. I ask my clients, “if you only had 10 seconds to tell someone about your business, what would you say?”
Offer a “call” button, as well as the ability to get immediate directions to the website, if it is a retail website. Again, this comes down to making things as easy as possible for your mobile visitor, to encourage them to come into your business.